Episode 2 - Christine Moseley, Full Harvest
Christine Moseley is talking with us about how Full Harvest is using technology and innovation to solve the food waste problem at scale. The shocking statistic that 40% of our food is wasted has gained public attention. Less known is that one third of all edible food doesn’t leave the farm because it’s ugly. The result is lost revenue for producers, lost product for companies, and lost food for consumers. Add to the mix : food waste has been identified by Project Drawdown as the #1 contributor to climate change.
Full Harvest is disrupting a largely offline industry to create wins for farmers, food and beverage companies, consumers and the planet. Christine dives into her experience as a founder with a candid exploration of the need for peer to peer entrepreneurial networks. We talk about the need for relationships based on honesty and vulnerability—and how Christine has created those networks.
Christine shares practical advice on how to create an organizational culture that can adapt to challenges, getting specific about how her team is rising to the challenge and opportunity presented by Covid-19.
Join our conversation to explore food waste, technology, innovation and how organizational culture can take over when the perfect strategy no longer matters and it’s all about solving the root problem.